Grow your audience1 min read

SEO & discoverability

Configure page metadata, episode SEO, structured data, sitemaps, and search-friendly content.

Castee generates a fast technical foundation for search. Your job is to provide accurate titles, descriptions, useful page content, and stable URLs.

Included SEO features

  • Search-friendly static HTML
  • Page titles and meta descriptions
  • Open Graph and social sharing metadata
  • Podcast and episode structured data
  • XML sitemap generation
  • Canonical URLs
  • Episode and people pages with internal links
  • Custom favicons on paid plans
  • 301 URL redirects on Creator and Studio

Edit site SEO

Open Sites → your site → SEO. Set the site title and default description, verify the sharing image, and review the checklist for missing information. Page and episode editors provide more specific metadata where supported.

Write useful metadata

  • Keep each page title unique and lead with the topic listeners search for.
  • Describe the page accurately instead of repeating keywords.
  • Give episode pages descriptive names beyond an episode number.
  • Use headings to organize content in a logical order.
  • Add meaningful alternative text to informative images.

Structured data and sitemaps

Castee adds machine-readable podcast data and includes published URLs in the sitemap. Republish after changing important titles, URLs, or SEO settings so the generated files update.

Migrate existing URLs

If you are replacing another website, create redirects before changing DNS. Map every valuable old URL to its closest new destination; do not send every old page to the homepage.

Set up redirects → · Connect a domain →